Articles about Strategic Digital Marketing for Cosmetic companies

Strategic Digital Marketing for Cosmetic Companies. Articles written by Enrico Giubertoni, Expert in Digital Strategy for Cosmetics, International Speaker, author of the book I social nella Cosmesi.

Enrico Giubertoni is the founder of Cosmetica Marketing – strategic digital marketing consulting company for cosmetic industry

Think like your customer. Use Buyer Personas to boost your digital marketing strategy

Think like your customer. Use Buyer Personas to boost your digital marketing strategy

By Enrico Giubertoni|2022-10-23T22:10:04+02:0016 October 2022|Categories: Strategic Digital Marketing|

Why your cosmetic company should embrace a systemic approach to Digital Marketing Innovation

Why your cosmetic company should embrace a systemic approach to Digital Marketing Innovation

By Enrico Giubertoni|2022-06-01T16:42:07+02:004 January 2021|Categories: Strategic Digital Marketing|

Mobile Beauty Marketing: when your company decides to adopt innovation, you win over the cosmetic consumer

Mobile Beauty Marketing: when your company decides to adopt innovation, you win over the cosmetic consumer

By Enrico Giubertoni|2022-06-01T16:42:02+02:0018 November 2020|Categories: Strategic Digital Marketing|

Performance Advertising: what to do when sales slow down and you have to increase your expenses to compensate for it

Performance Advertising: what to do when sales slow down and you have to increase your expenses to compensate for it

By Enrico Giubertoni|2022-06-01T16:42:03+02:0012 November 2020|Categories: Strategic Digital Marketing|

Metric and KPI for Cosmetic Digital Marketing. How to choose the most effective

Metric and KPI for Cosmetic Digital Marketing. How to choose the most effective

By Enrico Giubertoni|2022-06-01T16:42:04+02:009 November 2020|Categories: Strategic Digital Marketing|

The decade 2020 creates the need for a new normality in cosmetics consumers

The decade 2020 creates the need for a new normality in cosmetics consumers

By Enrico Giubertoni|2022-06-01T16:42:05+02:009 November 2020|Categories: Strategic Digital Marketing|

Cosmetics & Digital: 3 key factors to get a clear understanding of our work using Digital

Cosmetics & Digital: 3 key factors to get a clear understanding of our work using Digital

By Enrico Giubertoni|2022-06-01T16:42:05+02:009 November 2020|Categories: Strategic Digital Marketing|

Cosmetic companies based on Direct Selling: Why digital increases sales

Cosmetic companies based on Direct Selling: Why digital increases sales

By Enrico Giubertoni|2022-06-01T16:42:06+02:004 September 2020|Categories: Strategic Digital Marketing|

How to build a Digital Marketing Strategy able to represent the cosmetic product experience

How to build a Digital Marketing Strategy able to represent the cosmetic product experience

By Enrico Giubertoni|2022-06-01T16:42:02+02:001 July 2020|Categories: Strategic Digital Marketing|

Digital natives buy experiences: what experience does your cosmetic product give them?

Digital natives buy experiences: what experience does your cosmetic product give them?

By Enrico Giubertoni|2022-07-20T13:15:27+02:0025 June 2020|Categories: Strategic Digital Marketing|