Organizational Synchrony (also Organizational Synchronicity) is the condition in which a company's departments read the data they previously could not read or interpret, give it a correct interpretation and organize themselves so that this interpretation becomes stable.
Enrico Giubertoni uses the term to describe his work with management teams: not adding data, but making sure everyone reads it the same way.
An example
Marketing and Sales look at the same drop in orders: for the first it is the prices, for the second the campaigns. As long as each reads the data its own way, nobody acts. Organizational Synchrony begins when both departments agree on what the data says and build that reading into the way they work.
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